General Trade Industries | 11 merely an attempt to gauge our company’s health relative to the whole industry, which we got a lot out of.” “To actually get to a point where we got some recognition – that was a huge step forward for us, a big pat on the back for everyone,” he continues. “It’s one more piece of recognition for our team to reflect on, because if it wasn’t for everyone on the team we would have never of gotten it.” Moving forward, General Trade Industries wishes to continue to achieve its objectives and stable growth. “We’ve grown the company significantly,” Geoff says. “I want tomaintain that now, and not to grow any further until we have control over what we’ve got, and can still ensure the customer always gets what they want.” “As for where we want to go in the longterm, it’s all about achieving world’s best practice,” he says. “We want to achieve best practice at deliverables, best practice in document systems and processes, best practice in safety and environment, and best practice with being able to maintain a good profit margin with a limited amount of work.” “We also want to be the preferred supplier to all our customers, even to international customers,” he concludes. “So really, in short, we want to be the best.”
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