We want to work with the people making that choice.” According to Kirsty, those clients choose Brett Ward Homes for the same reasons that clients choose them to build their dream homes. The main reason, she believes, is the personal service they offer: “The client deals directly with Brett and me,” she says. “And if Brett’s not available, they are dealing with his brother. Clients are not dealing with multiple supervisors or different administration staff. They are dealing with people whose name is on the sign. I think that gives them a lot of confidence.” “When your name is on the sign you’re a lot more invested,” she adds. “You care more, it is personal if something goes wrong. I our clients feel that and see that. They feel our passion for what we do. They see us working to deliver their dream home.” Clients also appreciate the company’s honesty and transparency, Kirsty says: “We believe in being honest with our clients. If there is an issue, we own it and we fix it.” “Communication is key,” she continues. “Good communication is key to building good relationships. If you can communicate well with your client, if they know what’s happening and when it’s happening, it’s going to be a much smoother process.” As a result of their personal service, honesty, and active communication, Brett Ward Homes has been able to build some really positive relationships with clients. Kirsty estimates that approximately 90 per cent of their work comes from repeat customers or referrals. “Referrals are our most effective form of marketing,” she says. “We’ve tried various MAY 2023
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