“I’m very proud that I didn’t chase any external financing,” he says. “I built everything myself, and now it can help the industry.” To this day, that press remains a cornerstone of Extrut’s operations, allowing the company to supply custom aluminium solutions that few others in the country can match. Extrut’s project scope is primarily concentrated in Western Australia, with some work extending to Queensland. The company handles a wide range of architectural and structural projects, from balustrades and fencing to windows, doors, hardware, and wardrobes. Gabriel recalls one notable achievement: replacing 1.4 kilometres of balustrade for a condominium project in just six months—triple the pace originally allocated. Projects of this scale typically range from $1.2 million to $3.6 million, reflecting Extrut’s ability to handle complex, high-value work with efficiency and precision. The Elizabeth Quay development in Perth also benefited from Extrut’s Aluminium products, further cementing its reputation in the commercial sector. What truly sets Extrut apart, however, is the company’s approach to client relationships – an approach that clearly works, because Gabriel attributes much of the business’s growth to word of mouth. “I never do marketing,” he explains. “Eighty per cent of the jobs we have come from recommendations.” By consistently delivering high-quality solutions and meeting project goals, Extrut has earned a reputation for reliability that keeps clients coming back. The philosophy is simple: “It’s not about what I got, it’s about what you want,” Gabriel NOVEMBER 2025
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