THE CONSTRUCTION SOURCE AUSTRALIA on the same page with the level of finish they want.” At the same time, IDBG also strives to stay flexible throughout the build process – which is not always the case in their industry. “We give our clients the ability to make changes as we go through the project,” Warren says. “A lot of builders are anti-doing that. But if we can help our clients get the best possible finish and be the happiest they can be about their project, then we’re all for it. At the end of the job, we don’t want them looking at a door and wishing it was somewhere else. We want everything to be exactly the way they want it. I think that goes a long way to building trust.” Trust, Warren explains, is the foundation of everything. The building industry carries a reputation – sometimes deserved – for cornercutting and opacity. IDBG has worked hard to forge an opposite reputation and to make clients feel as confident and stress-free as possible throughout the process. “We may not be the cheapest, but would you prefer to spend an extra $50,000 or $100,000 building with someone you feel completely comfortable with, or save that money and feel uneasy about your builder?” Warren asks. “That’s why a lot of people choose Innovative.” New clients find their way to IDBG through several avenues. Warren also runs a development company that builds spec homes, and those projects serve as compelling examples of their company’s capabilities. Many prospective clients reach out after touring those open homes and seeing firsthand the level of finish IDBG delivers. A strong social media presence drives inquiries as well, and a steady stream of referrals from satisfied clients rounds out the pipeline. Once someone reaches out, Warren says it’s just a matter of “selling them on what Innovative is about” – which is “clarity, honesty, and confidence.”
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